Iftheoldmaximthatthecustomerisalwaysrightstillhasmeaning,thentheairlinesthatplytheworld’sbusiestairroutebetweenLondonandParishaveaflightontheirhands.
TheEurostartrainservicelinkingtheUKandFrenchcapitalsviatheChannelTunneliswinningcustomersinincreasingnumbers.InlateMay,itcarrieditsonemillionthpassenger,havingrunonlyalimitedservicebetweenLondon,ParisandBrusselssinceNovember1994,startingwithtwotrainsadayineachdirectiontoParisandBrussels.By1997,thecompanybelievesthatitwillbecarryingtenmillionpassengersayear,andcontinuetogrowfromthere.
FromJuly,EurostarstepsitsservicetoninetrainseachwaybetweenLondonandParis,andfivebetweenLondonandBrussels.Eachtraincarriesalmost800passengers,210oftheminfirstclass.
Theairlinesestimatethattheywillinitiallylosearound15%-20%oftheirLondon-ParistraffictotherailwaysonceEurostarstartsafullservicelaterthisyear(1995),with15trainsadayeachway.AsimilarservicewillstarttoBrussels.Thedamagewillbelimited,however,theairlinesbelieve,withpassengernumbersreturningtopreviouslevelswithintwotothreeyears.
Intheshortterm,thedamagecausedbythe1millionpeople-levelstravelingbetweenLondonandParisandBrusselsonEurostartrainsmeansthatsomeairservicesarealreadysuffering.Someofthemajorcarrierssaythattheirpassengernumbersaredownbylessthan5%andpointtotheirrivals-ParticularlyAirFrance-ashavingsufferedtheproblems.OntheBrusselsroute,therailwaycompanyhadlesssuccess,andtheairlinesreportanythingfromarounda5%droptonovisibledeclineintraffic.
Theairlines’optimismonreturningtrafficlevelsisbasedonhistoricalprecedent.BritishMidland,forexample,pointstoitsexperienceonHeathrowLeedsBradfordservicewhichsawpassengernumbersfoldby15%whenBritishRailelectrifiedandmodernizedtherailwaylinebetweenLondonandYorkshire.Twoyearslater,travelhadrisenbetweenthetwodestinationstothepointwheretheairlinewascarryingrecordnumbersofpassengers.
1.Britishairlinesconfideinthefactthat__.
A.theyaremorepowerfulthanotherEuropeanairlines.
B.theirtotallosswon’tgobeyondadropof5%passengers.
C.theirtrafficlevelswillreturnin2-3years.
D.travelingbyrailcannevercatchupwithtravelingbyair.
2.Theauthor’sattitudetowardsthedropofpassengersmaybedescribedas__.
A.worried.B.delightedC.puzzled.D.unrivaled.
3.Inthepassage,BritishRail(Para6)ismentionedto__.
A.provideacomparisonwithEurostar.
B.supporttheairlines’optimism.
C.provetheinevitabledropofairpassengers.
D.callforelectrificationandmodernizationoftherailway.
4.Therailway’sBrusselsrouteisbroughtforthtoshowthat__.
A.theEurostartrainserviceisnotdoinggoodbusiness.
B.theairlinescanwellcompetewiththerailway.
C.theEurostartrainserviceonlycausedlittledamage.
D.onlysomeairlines,suchasAirFrance,aresuffering.
5.Thepassageistakenfromthefirstofanessay,fromwhichwemaywellpredictthatinthefollowingparttheauthorisgoingto__.
A.praisetheairlines’clear-mindedness.
B.warntheairlinesofhigh-speedrailservices.
C.proposeareductionofLondon/Parisflights.
D.advisetheairlinestofollowBritishMidlandastheirmodel.
Mostofusaretaughttopayattentiontowhatissaid—thewords.Wordsdoprovideuswithsomeinformation,butmeaningsarederivedfromsomanyothersourcesthatitwouldhinderoureffectivenessasapartnertoarelationshiptorelytooheavilyonwordsalone.Wordsareusedtodescribeonlyasmallpartofthemanyideasweassociatewithanygivenmessage.Sometimeswecangaininsightintosomeofthoseassociationsifwelistenformorethanwords.Wedon’talwayssaywhatwemeanormeanwhatwesay.Sometimesourwordsdon’tmeananythingexcept“I’mlettingoffsomesteam.Idon’treallywantyoutopaycloseattentiontowhatI’msaying.JustpayattentiontowhatI’mfeeling.”Mostlywemeanseveralthingsatonce.Apersonwantingtopurchaseahousesaystothecurrentowner,“ThisstephastobefixedbeforeI’llbuy.”Theownersays,“It’sbeenlikethatforyears.”Actually,thestephasn’tbeenlikethatforyears,buttheunspokenmessageis:“Idon’twanttofixit.Weputupwithit.Whycan’tyou?”Thesearchforamoreexpansiveviewofmeaningcanbedevelopedofexaminingamessageintermsofwhosaidit,whenitoccurred,therelatedconditionsorsituation,andhowitwassaid.
Whenamessageoccurscanalsorevealassociatedmeaning.Letusassumetwocouplesdoexactlythesameamountofkissingandarguing.Butonecouplealwayskissesafteranargumentandtheothercouplealwaysarguesafterakiss.Theorderingofthebehaviorsmaymeanagreatdealmorethanthefrequencyofthebehavior.Afriend’sunusuallydocilebehaviormayonlybeunderstoodbynotingthatitwasprecededbysituationsthatrequiredanabnormalamountofassertiveness.Someresponsesmaybedirectlylinkedtoadevelopingpatternofresponsesanddefylogic.Forexample,apersonwhosays“No!”toaserialsofchargeslike“You’redumb,”“You’relazy,”and“You’redishonest,”mayalsosay“No!”andtrytojustifyhisorherresponseifthenextstatementis“Andyou’regoodlooking.”
Wewoulddowelltolistenforhowmessagesarepresented.Thewords,“Ifsurehasbeennicetohaveyouover,”canbesaidwithemphasisandexcitementorritualistically.Thephrasecanbesaidonceorrepeatedseveraltimes.Andthemeaningsweassociatewiththephrasewillchangeaccordingly.Sometimesifwesaysomethinginfrequentlyitassumesmoreimportance;sometimesthemorewesaysomethingthelessimportanceitassumes.
1.Effectivecommunicationisrenderedpossiblebetweentwoconversingpartners,if___.
A.theyuseproperwordstocarrytheirideas.
B.theybothspeaktrulyoftheirownfeelings.
C.theytrytounderstandeachother’sideasbeyondwords.
D.theyarecapableofassociatingmeaningwiththeirwords.
2.“I’mlettingoffsomesteam”inparagraph1means___.
A.I’mjustcallingyourattention.
B.I’mjustkidding.
C.I’mjustsayingtheopposite.
D.I’mjustgivingoffsomesound.
3.Thehouse-owner’sexampleshowsthatheactuallymeans___.
A.thestephasbeenlikethatforyears.
B.hedoesn’tthinkitnecessarytofixthestep.
C.theconditionofthestepisonlyaminorfault.
D.thecostinvolvedinthefixingshouldbeshared.
4.Someresponsesandbehaviorsmayappearveryillogical,butarejustifiableif___.
A.linkedtoanabnormalamountofassertiveness.
B.seenasone’shabitualpatternofbehavior.
C.takenaspartofanorderingsequence.
D.expressedtoaseriesofcharges.
5.Theword“ritualistically”inthelastparagraphequalssomethingdone___.
A.withouttrueintention.
B.light-heartedly.
C.inawayofceremony.
D.withlessemphasis.
Whiledoingcalculationfortheproject,thedesigners____anewsolutiontoageologicalproblem.
患者男,40岁,2周来右侧咬物不适,冷水引起疼痛,近2日来夜间疼痛,影响睡眠,并引起半侧头痛,疼痛不能定位,检查右侧上、下磨牙面均有深的龋洞。对患牙的应急处理为
_____,hewouldnothaverecoveredsoquickly.