Ateachofits20buildingsatits200-acrecampusinRaleigh,NorthCarolina,SASInstituteprovidescoffeebreakroomsstockedwithfreesoda,freshfruit,M&Msandpastries.
Whatismostimportantwhenlaunchingnewproducts,flankerbrandsextensionsofwell-knownbrands,orinfrequentlypurchasedbrands;orgoingafteranundefinedtargetmarket.()