What is most important when launching new products, flanker brands extensions ofwell-known brands, or infrequently purchased brands; or going after an undefined target market.（）
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Coca-Colafoundthatemployeeswhoparticipatedinwellnessandexerciseprogramsusedfewersickdaysandtendedtobemoreproductiveontheirjobs.
What’sthemeaningofmoneyinthe5M().
Whilethefreehealthcliniccosts$1milliontooperate,itis$500000lessthanthecoststhecompanywouldrealizeifemployeesweretreatedelsewhere.