题目：Reassessment of job satisfaction
Part IV Translation
Combined with the messaging service, the location service could help rescue teams to find stranded adventurers, the police to find stolen cars, exporters to follow the progress of cargoes, and haulage companies to check that drivers are not detouring the pub.(Passage Four)
汉译英：生活就像一杯红酒， 热爱生活的人会从其中品出无穷无尽的美妙。将它握在手中仔细观察， 它的暗红色中有血的感觉， 那正是生命的痕迹。抿一口留在口中回味， 它的甘甜中有一丝苦涩， 如人生一般复杂迷离。喝一口下肚，余香沁人心脾，让人终身受益。红酒越陈越美味，生活越丰富越美好。当人生走向晚年，就如一瓶待开封的好酒，其色彩是沉静的，味道中充满慷慨与智慧。
翻译训练：
筷子(chopsticks) 是中国传统的独具特色的进食工具 (diningutensils) ，至今已有数千年的历史。筷子在古代被称为“箸”，大约从明朝开始才有了 “筷子”的称呼。筷子多为竹子制成，也有用木头、象牙(ivory)、金属或其他材料制作而成。它要么上方下圆，要么上下全圆而上粗下细。不管其形状如何，筷子必须是成对使用的，并且两只筷子的大小长短要相同。筷子是中国人日常生活的必备工具，它的发明充分反映了中国人民的智慧。
汉译英：茶 花(camellia)的自然花期在 12 月至翌年 4 月，以红色系为主，另有黄色系和白色系等，花色艳丽。本届花展充分展示了茶花的品种资源和科研水平，是近三年来本市规模最大的一届茶花展。为了使广大植物爱好者有更多与茶花亲密接触的机会，本届茶花展的布展范围延伸至整个园区，为赏花游客带来便利。此次茶花展历时2个月，展期内 200 多个茶花品种将陆续亮相。
题目：Resource Planning Manager: Assessment of Suitability for Home-based Working.
According to UK official statistics, every year about 2000 lives are lost through occupational disease or injury, about 20,000 major industrial injuries occur (e.g. skull fracture, loss of sight) and there are about 200,000 injuries resulting in a work disability of 3 days or more.
汉译英：都市寸土千金，地价炒得越来越高。今后将更高。拥有一个小小花园的希望，对寻常之辈不啻是一种奢望，一种梦想。我想，其实谁都有一个小小花园，这便是我们的内心世界。人的智力需要开发，人的内心世界也是需要开发的。 人和动物的区别，除了众所周知的诸多方面，恐怕还在于人有内心世界。 心不过是人的一个重要脏器， 而内心世界是一种景观， 它是由外部世界不断地作用于内心渐渐形成的。每个人都无比关注自己及至亲至爱之人心脏的健损， 以至于稍有微疾便惶惶不可终日。但并非每个人都关注自己及至亲至爱之人的内心世界的阴晴。
Passage 3
Questions 11 to 15 are based on the following passage:
Unlike their American or European counterparts, car salesmen in Japan work hard to get a buyer. Instead of lying lazily around showrooms waiting for customers to drop by, many Japanese car salesmen still go out to get them. They walk wearily along the streets cars door-to-door. New customers are hunted with fruit and cakes on their birthdays. But life is getting tough, and not just because new-car sales are falling.
With more Japanese women (who often control the household budget) going out to work, the salesmen increasingly find nobody at home when they call. That means another visit in the evening or the weekend. Then they face an extra problem: more people, especially the young, prefer to choose a new car from a showroom where they can compare different models.
Even as late as the mid-1980s some 90% of new cars were sold door-to-door. In some rural areas most new cars are still sold this way. But in the big cities more than half the new cars are now sold from showrooms.
Although investing in showrooms is expensive because of the high cost of Japanese land, dealers have little choice. A labor shortage and higher among Japan’s workforce are making it difficult to hire door-to-door salesmen. Most of a Japanese car salesman’s working day is spent doing favors for customers, like arranging insurance or picking up vehicles for servicing, rather than actually selling.
Japan’s doorstep car salesmen are not about to vanish. The personal service they provide is so deep-rooted in Japan that they are likely to operate alongside the glittering new showrooms. The two systems even complement each other. What increasingly happens is that the showroom attracts the interest of a potential buyer, giving the footsore salesmen a firm lead to follow up with a home visit.
11. Japanese car sales usually do not wait at showrooms for customers to drop by; instead, .
A. they sell cars door-to-door
B. they buy presents for their customers
C. they enjoy themselves in recreation centers
D. they go out to do market researches
12. Implied but stated: the competition in car market is .
A. light B. moderate C. fierce D. unfair
13. Young people like to buy a new car .
A. at home B. from a showroom
C. made in the U.S.A. D. made in Japan
14. The squadron of Japanese car salesmen is reducing because of .
A. a labor shortage
B. higher expectations among Japan’s workforce
C. high cost land
D. both A and B
15. Japanese car salesmen to their customers many favors such as .
A. showing them around in an exhibition
B. arranging insurance
C. paying them a visit on weekends
D. selling ole cars for them
How a Frenchman is reviving McDonald’s in Europe
A. When Denis Hennequin took over as the European boss of McDonald’s in January 2004, the world’s biggest restaurant chain was showing signs of recovery in America and Australia, but sales in Europe were sluggish or declining. One exception was France, where Mr Hennequin had done a sterling job as head of the group’s French subsidiary to sell more Big Macs to his compatriots. His task was to replicate this success in all 41 of the European countries where anti-globalisers’ favourite enemy operates.
B. So far Mr Hennequin is doing well. Last year European sales increased by 5.8% and the number of customers by 3.4%, the best annual results in nearly 15 years. Europe accounted for 36% of the group’s profits and for 28% of its sales. December was an especially good month as customers took to seasonal menu offerings in France and Britain, and to a promotion in Germany based on the game of Monopoly.
C. Mr Hennequin’s recipe for revival is to be more open about his company’s operations, to be “locally relevant”, and to improve the experience of visiting his 6,400 restaurants. McDonald’s is blamed for making people fat, exploiting workers, treating animals cruelly, polluting the environment and simply for being American. Mr Hennequin says he wants to engage in a dialogue with the public to address these concerns.
D. He introduced “open door” visitor days in each country which became hugely popular. In Poland alone some 50,000 visitors came to McDonald’s through the visitors’ programme last year. The Nutrition Information Initiative, launched last year, put detailed labels on McDonald’s packaging with data on calories, protein, fat, carbohydrates and salt content. The details are also printed on tray-liners.
E. Mr Hennequin also wants people to know that “McJobs”, the low-paid menial jobs at McDonald’s restaurants, are much better than people think. But some of his efforts have backfired: last year he sparked a controversy with the introduction of a “McPassport” that allows McDonald’s employees to work anywhere in the European Union. Politicians accused the firm of a ploy to make cheap labour from eastern Europe more easily available to McDonald’s managers across the continent.
F. To stay in touch with local needs and preferences, McDonald’s employs local bosses as much as possible. A Russian is running McDonald’s in Russia, though a Serb is in charge of Germany. The group buys mainly from local suppliers. Four-fifths of its supplies in France come from local farmers, for example. (Some of the French farmers who campaigned against the company in the late 1990s subsequently discovered that it was, in fact, buying their produce.) And it hires celebrities such as Heidi Klum, a German model, as local brand ambassadors.
G. In his previous job Mr Hennequin established a “design studio” in France to spruce up his company’s drab restaurants and adapt the interior to local tastes. The studio is now masterminding improvements everywhere in Europe. He also set up a “food studio”, where cooks devise new recipes in response to local trends.
H. Given France’s reputation as the most anti-American country in Europe, it seems odd that McDonald’s revival in Europe is being led by a Frenchman, using ideas cooked up in the French market. But France is in fact the company’s most profitable market after America. The market where McDonald’s is weakest in Europe is not France, but Britain.
I. “Fixing Britain should be his priority,” says David Palmer, a restaurant analyst at UBS. Almost two-thirds of the 1,214 McDonald’s restaurants in Britain are company-owned, compared with 40% in Europe and 15% in America. The company suffers from the volatility of sales at its own restaurants, but can rely on steady income from franchisees. So it should sell as many underperforming outlets as possible, says Mr Palmer.
J. M.Mark Wiltamuth, an analyst at Morgan Stanley, estimates that European company-owned restaurants’ margins will increase slightly to 16.4% in 2007. This is still less than in the late 1990s and below America’s 18-19% today. But it is much better than before Mr Hennequin’s reign. He is already being tipped as the first European candidate for the group’s top job in Illinois. Nobody would call that a McJob.
Notes to Reading Passage 1
1.sterling高质量的
e.g. He has many sterling qualities. 他身上有许多优秀的品质。
2. menial 不体面的, 乏味的(工作、职业)
3. spruce up打扮整齐、漂亮、装饰
4. mastermind指挥、谋划(一个计划或活动)
e.g. The police know who masterminded the robbery.警察知道是谁策划了那次抢劫。
5. underperform表现不佳表现出低于标准的工作水平、企业出现亏本
Questions 1-6
Do the following statements reflect the claims of the writer in Reading Passage 1?
Write your answer in Boxes 1-6 on your answer sheet.
TRUE if the statement reflects the claims of the writer
FALSE if the statement contradicts the claims of the writer
NOT GIVEN if it is impossible to say what the writer thinks about this
1. McDonald was showing the sign of recovery in all European countries except France after Denis Hennequin took office as the boss of Euro-markets.
2. Starting from last year, detailed labels are put on McDonald’s packaging and detailed information is also printed on tray-liners.
3. France is said to be the most anti-American country in Europe, but the ideas of the “open door” visiting days and “McPassport” are invented in the French market.
4. Britain possesses the weakest McDonald market among European countries and approximately 1214 McDonald’s restaurants are company-owned.
5. According to David Palmer, a restaurant analyst at UBS, David Hennequin should treat the problem about McDonald in Britain as the most important thing.
6. David Palmer suggested that the management of McDonalod in Italy should sell as many its outlets which lose money in business as possible for revival.
Questions 7-10
Choose the appropriate letters A-D and write them in boxes 7-10 on your answe sheet.
7. The word “sterling” in line 3 of Paragraph A means__________.
A. difficult
B. menial
C. terrible
D. excellent
8. Which of the following statements on the accusation of MacDonald is NOT TRUE?
A. It tends to make people fat.
B. Its operations are very vague.
C. It tends to exploit workers.
D. It tends to treat animals cruelly.
9. Which of the following measures taken by Denis Hennequin produced undesired result?
A. “Food Studio” scheme.
B. “Open Door” visitor days.
C. The “McPassport” scheme.
D. The Nutrition Information Initiative.
10. What did Denis Hennequin do so as to respond to local trends?
A. set up a “Food Studio” .
B. established a “Design Studio”.
C. hired celebrities as local brand ambassadors.
D. employed local bosses as much as possible.
Questions 11-14
Complete each of the following statements (Questions 11-14) with words or number taken from Reading Passage 1.
Write NO MORE THAN THREE WORDS for each answer.
Write your answers in boxes 11-14 on your answer sheet.
11. After January 2004, McDonald was making improvement following a period of slump in America and Australia, but sales in Europe were ………………………….
12. Business of McDonald in France and Britain was particularly good in December since customers took to ……………………………..
13. Compared with other countries, France is McDonald’s ………………………. next to America.
14. ……………………. of McDonald’s restaurants in America are companied–owned and the figure is much lower than that in Britain.