Hesetupinbusiness（）hisownandwasverysuccessful.

Mostofusaretaughttopayattentiontowhatissaid—thewords.Wordsdoprovideuswithsomeinformation,butmeaningsarederivedfromsomanyothersourcesthatitwouldhinderoureffectivenessasapartnertoarelationshiptorelytooheavilyonwordsalone.Wordsareusedtodescribeonlyasmallpartofthemanyideasweassociatewithanygivenmessage.Sometimeswecangaininsightintosomeofthoseassociationsifwelistenformorethanwords.Wedon’talwayssaywhatwemeanormeanwhatwesay.Sometimesourwordsdon’tmeananythingexcept“I’mlettingoffsomesteam.Idon’treallywantyoutopaycloseattentiontowhatI’msaying.JustpayattentiontowhatI’mfeeling.”Mostlywemeanseveralthingsatonce.Apersonwantingtopurchaseahousesaystothecurrentowner,“ThisstephastobefixedbeforeI’llbuy.”Theownersays,“It’sbeenlikethatforyears.”Actually,thestephasn’tbeenlikethatforyears,buttheunspokenmessageis:“Idon’twanttofixit.Weputupwithit.Whycan’tyou?”Thesearchforamoreexpansiveviewofmeaningcanbedevelopedofexaminingamessageintermsofwhosaidit,whenitoccurred,therelatedconditionsorsituation,andhowitwassaid.

Whenamessageoccurscanalsorevealassociatedmeaning.Letusassumetwocouplesdoexactlythesameamountofkissingandarguing.Butonecouplealwayskissesafteranargumentandtheothercouplealwaysarguesafterakiss.Theorderingofthebehaviorsmaymeanagreatdealmorethanthefrequencyofthebehavior.Afriend’sunusuallydocilebehaviormayonlybeunderstoodbynotingthatitwasprecededbysituationsthatrequiredanabnormalamountofassertiveness.Someresponsesmaybedirectlylinkedtoadevelopingpatternofresponsesanddefylogic.Forexample,apersonwhosays“No!”toaserialsofchargeslike“You’redumb,”“You’relazy,”and“You’redishonest,”mayalsosay“No!”andtrytojustifyhisorherresponseifthenextstatementis“Andyou’regoodlooking.”

Wewoulddowelltolistenforhowmessagesarepresented.Thewords,“Ifsurehasbeennicetohaveyouover,”canbesaidwithemphasisandexcitementorritualistically.Thephrasecanbesaidonceorrepeatedseveraltimes.Andthemeaningsweassociatewiththephrasewillchangeaccordingly.Sometimesifwesaysomethinginfrequentlyitassumesmoreimportance;sometimesthemorewesaysomethingthelessimportanceitassumes.

1.Effectivecommunicationisrenderedpossiblebetweentwoconversingpartners,if___.

A.theyuseproperwordstocarrytheirideas.

B.theybothspeaktrulyoftheirownfeelings.

C.theytrytounderstandeachother’sideasbeyondwords.

D.theyarecapableofassociatingmeaningwiththeirwords.

2.“I’mlettingoffsomesteam”inparagraph1means___.

A.I’mjustcallingyourattention.

B.I’mjustkidding.

C.I’mjustsayingtheopposite.

D.I’mjustgivingoffsomesound.

3.Thehouse-owner’sexampleshowsthatheactuallymeans___.

A.thestephasbeenlikethatforyears.

B.hedoesn’tthinkitnecessarytofixthestep.

C.theconditionofthestepisonlyaminorfault.

D.thecostinvolvedinthefixingshouldbeshared.

4.Someresponsesandbehaviorsmayappearveryillogical,butarejustifiableif___.

A.linkedtoanabnormalamountofassertiveness.

B.seenasone’shabitualpatternofbehavior.

C.takenaspartofanorderingsequence.

D.expressedtoaseriesofcharges.

5.Theword“ritualistically”inthelastparagraphequalssomethingdone___.

A.withouttrueintention.

B.light-heartedly.

C.inawayofceremony.

D.withlessemphasis.

PASSAGETWO

(1)TheNobelsaretheoriginals,ofcourse.AlfredNobel,themanwhoinventeddeadlyexplosives,decidedtotryanddosomethinggoodwithallthemoneyheearned,andgaveprizestopeoplewhomadeprogressinliterature,science,economicsand—perhapsmostimportantly—peace.

(2)NotallrewardsareasnobleastheNobels.Eventhoughmostcountrieshaveasystemofrecognizing,honoringandrewardingpeoplewhohavedonesomethinggoodintheircountries,therearenowhundredsofawardsandawardceremoniesforallkindsofthings.

(3)TheOscarsareprobablythemostfamous,atimeforthe(mostly)Americanfilmindustrytotellitselfhowgooditisandanannualopportunityforlotsofbigstarstogiveeachotherawardsandmaketearfulspeeches.AswellasthattherearealsotheGoldenGlobes,evidentlyforthesamething.

(4)Butit’snotonlyfilms---therearealsoGrammies,Brits,theMercuryPrizeandtheMTVformusic.InBritain,awriterwhowinstheBookerPrizecanexpecttoseetheirdifficult,literarynovelhitthebestsellerlistsandcompetewiththeDaVinciCodeforpopularity.TheTurnerPrizeisanawardforBritishcontemporaryartists—eachyearitcausescontroversybyapparentlygivinglotsofmoneytoartistswhodothingslikedisplayingtheirbeds,puttinganimalsinglasscasesor—thisyear—buildingagardenshed.

(5)Awardsdon’tonlyexistforarts.TherearenowawardsforSportsPersonalityoftheYear,forEuropeanFootballeroftheYearandWorldFootballeroftheYear.Thisseemsverystrange—sometimesawardscanbegoodtogiverecognitiontopeoplewhodeserveit,ortohelppeoplewhodon’tmakealotofmoneycarryontheirworkwithoutworryingaboutfinances,butprofessionalsoccerplayersthesedayscertainlyaren’tshortofcash!

(6)Manysmalltownsandcommunitiesallovertheworldalsohavetheirownawardceremonies,forlocalwritersorartists,orjustforpeoplewhohavegraduatedfromhighschoolor,gotauniversitydegree.EventheBritishCouncilhasitsownawardsfor“InnovationinEnglishLanguageTeaching”.

(7)Whyhavealltheseawardsandceremoniesappearedrecently?Shakespeareneverwonaprize, nordidLeonardoDaVinciorAdamSmithorCharlesDickens.

(8)Itwouldbepossibletosay,however,thatinthepast,scientistsandartistscouldwin“patronageformrichpeople”—akingoralordwouldgivetheartistsorscientistsmoneytohavethempainttheirpalacesorhelpthemdevelopnewwaysofmakingmoney.Withthechangeinsocialsystemsacrosstheworld,thisnolongerhappens.Alotofscientificresearchisnoweitherfundedbythestateorbyprivatecompanies.

(9)Perhapsawardceremoniesarejustthemostrecentphaseofthisprocess.

(10)However,thereismoretoitthanthat.WhenafilmwinsanOscar,manymorepeoplewillgoandseeit,orbuytheDVD.WhenawriterwinstheNobelPrize,manymorepeoplebuytheirbooks.WhenagroupwinstheMTVawards,theceremonyisseenbyhundredsofthousandsofpeopleacrosstheworld.Theresult?Thegroupsellslotsmorerecords.(11)Mostawardceremoniesarenowsponsoredbybigorganizationsorcompanies.Thismeansthatitisnotonlythepersonwhowinstheawardwhobenefits---butalsothesponsors.TheMTVawards,forexample,aregreatforpublicizingnotonlymusic,butalsoMTVitself!

(12)Onthesurface,itseemstobea“Win-win”situation,witheveryonebeinghappy,butletmeaskyouaquestion—howfardoyouthinkthatpublicityandmarketingarewinninghere,andhowmuchgenuinerecognitionofachievementistakingplace?

1.Whatistheauthor’stonewhenhementionsawardssuchastheOscars,theGoldenGlobesand

Grammies(Paras.3&4)

A.Amused.

B.Appreciative.

C.Sarcastic.

D.Serious.

2.AccordingtoPara.4,whatwouldhappentoawardwinningwriters?

A.Theywouldenjoyamuchlargerreadership.

B.Theywouldturntopopularnovelwriting.

C.Theywouldcontinuenon-fictionwriting.

D.Theywouldtrycontroversialformsofart.

3.WhichofthefollowingstatementsbestsumsupPara.6?

A.Awardsceremoniesareheldforlocalpeople.

B.Awardsceremoniesareheldonimportantoccasions.

C.Awardsceremoniesareheldincertainprofessions.

D.Awardsceremoniesareheldforallsortsofreasons.

4.AccordingtoPara.8,onedifferencebetweenscientistsandartistsinthepastandthoseatpresent

liesin_____________.

A.natureofwork

B.personalcontact

C.sourceoffunding

D.socialstatus

5.ItcanbeconcludedfromPara.12thattheauthorthinksawards________.

A.promotemarketratherthanachievements

B.dogoodtobothmarketandpopularity

C.helpthosewhoarereallytalented

D.areeffectiveinmakingpeoplepopular

Themotheralmost____whenshelearnedthathersonwasshotdead.

MissGreenwas（）$100fordrivingafterdrinking.