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当前位置：考试网  > 试卷库  > 学历类  > 自考  > 自考专业(公共关系)  > 国际公共关系  >  简述CIS对企业的重要功能。
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简述CIS对企业的重要功能。

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正确答案：

1.整体提升企业的品牌形象和影响力

2.提高企业根据变化了的市场应对消费者需求的能力

3.提高企业自身管理能力

4.激励企业自主创新和制度创新的能力

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